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What are all the unique or uncommon words used in the Settings sections of the ESO Application?

Settings - Glossary

What is meant by Search Volume?

Keyword's total search volume in search results.

What is meant by Monthly Searches?

The last 12 months Search volume visually as a simple small bar graph for the keyword.

What is meant by Keyword Difficulty?

The value-based display of keyword difficulty for the respective keyword.

What is meant by Sections?

Select the section name (preferred URL) to which the selected keyword(s) should be added to the campaign.

What is meant by Preferred URL?

The URL to which particular targeted keyword needs to be tracked for ranking.

What is meant by Competitor URL?

The website that is competing against the user's website (Domain). The competitor domain is added to ESO Application to track their performance on ranking, On-page analysis, and Backlink count.

What is meant by Dashboard default UX score URL?

Selecting the web page URL for which the UX score will be displayed in the dashboard for the configured domain.

What is meant by the Default UX metric dimension?

Select the default UX metrics through which the UX Score calculation should be calculated for the domain.

What is meant by Random Sample Seed?

The UX score can be calculated using the values taken from several sample visits to the page. This setting will define how many random numbers of samples to be collected through a seed random number generator.

What is meant by the Target satisfactory Time to Load Page(s)?

Provide the allowed time for loading a page. If the page loading exceeds the selected time, the load time for the page is not satisfactory.

What is meant by Target satisfactory TTFB[time to the first byte](ms)?

Time to First Byte is the duration(ms) taken by a browser to receive the first byte of the response from the webserver of the domain. Provide a satisfactory TTFB value. If the time takes beyond the provided, the TTFB for the page is not satisfactory.

What is meant by Target tolerable Time to Load Page(s)?

The user needs to provide a tolerable time for loading a page. If the page loading exceeds the selected time, the load time for the page is not tolerable.

What is meant by the Target satisfactory Time to Interactive(s)?

The user needs to provide the allowed time for the page to interact. If the page is not interactive below the provided limit, the interaction for the page is not satisfactory.

What is meant by the Target satisfactory Time to load the full visible page(s)?

The user needs to provide the allowed time for loading a fully visible page. If the page loading exceeds the selected time, the load time for the page is not satisfactory.

What is meant by Target tolerable Time to Interactive(s)?

The user needs to provide a tolerable time for the page to interact. If the page is not interactive below the provided limit, the interaction for the page is not tolerable.

What is meant by Target tolerable TTFB[time to the first byte](ms)?

Time to First Byte is the duration(ms) taken by a browser to receive the first byte of the response from the webserver of the domain. Provide a tolerable TTFB value. If the time takes beyond the provided, the TTFB for the page is not tolerable.

What is meant by Target tolerable Time to load the full visible page(s)?

The user needs to provide a tolerable time for loading a fully visible page. If the page loading exceeds the selected time, the load time for the page is not tolerable.

What is meant by White Label?

Enable the white label option in the PDF settings to rebrand the PDF report and download it with the provided branding details.

What is meant by ESOBOT?

Selecting ESOBOT will enable the Elite Site Optimizer web crawler for crawling the website and all its web pages to collect the SEO meta information and audit.

What is meant by Backlinks?

Backlinks are links in the other domains that are pointing to the page implemented in your domain.

What is meant by Server Error - 5xx Link?

5xx status code means that the server failed to complete a request. This metrics displays the count of web pages that return a 5xx status code.

What is meant by Broken Links - 4xx Link?

4xx status code means that the request for a web page or other resource contains a bad syntax. This metrics displays the count of web pages that return 4xx status code.

What is meant by Campaign?

A campaign is set up for the domain to analyze the keyword ranking for the specific web page set for the campaign in the market.

What is meant by Backlinks?

Backlinks are links in the other domains that are pointing to the page implemented in your domain.

What is meant by Schema Markup Issues?

Schema markup issues are the issues found in the rich snippets implemented on a web page against the Schema.org definition guidelines. This metrics displays the count of rich snippets that have failed against the Schema.org definition guidelines.

What is meant by Missing H1 Tags?

H1 tags are used to define important HTML headings. This metric will show the total of webpages that have missing H1 tags. 

What is meant by Duplicate H1 Tags?

H1 tags are used to define important HTML headings. This metric will show the total of webpages that have the same H1 tags.

What is meant by Missing ALT Tags?

The ALT tag describes the presence or function of an image on a web page. This metric will show the total count of images on a web page that has missing ALT tags.

What is meant by Server Error - 5xx Link?

5xx status code means that the server failed to complete a request. This metrics displays the count of web pages that return a 5xx status code.

What is meant by Broken Links - 4xx Link?

4xx status code means that the request for a web page or other resource contains a bad syntax. This metrics displays the count of web pages that return 4xx status code.

What is meant by Hreflang?

Hreflang is an HTML attribute used to specify a web page's language and geographic target. This metrics displays the total count of webpages using the hreflang attribute.

What is meant by No-index Robot?

The web pages must be accessible to Search engines for better SEO results. This metric will check if the web page is accessible to search engines.

What is meant by Pagination Next or Prev?

This metrics displays the count of Page URLs that have next and previous URLs.

What is meant by H1 Tags Available?

H1 tags are used to define important HTML headings. This metric will show the total of webpages that have an H1 tag.

What is meant by Images Available?

This metrics provides the total number of images available in the domain.

What is meant by Multiple H1 tags?

H1 tags are used to define important HTML headings. This metric will show the total of webpages that have multiple H1 tags.

What is meant by Missing Titles?

The title tag specifies the web page title. This metric will show the total of webpages that have missing titles.

What is meant by Missing Canonicals?

Canonical URL informs search engines that a specific URL represents the source of the content for a web page. This metric will check for a canonical URL or tag on the web page.

What is meant by Duplicate Titles?

The title tag specifies the web page title. This metric will show the total of webpages that have the same title.

What is meant by Missing Description?

The description tag specifies the description of the web page. This metric populates the total number of webpages that have a missing description.

What is meant by Duplicate Descriptions?

The description tag specifies the description of the web page. This metric populates the total number of webpages that have the same description.

What is meant by Keyword?

A keyword that has been configured under Campaign for tracking the positioning of the keyword in Search engines.

What is meant by Page URL?

A URL is the address of a given resource on the Web. Web page URL present in the website.

What is meant by Run Reports?

  • This option is provided for the user to run the reports manually for the configured domain.
  • The reports that can be initiated through this Run report section are
    • Ranking related reports
    • On-page analysis and Link checker related reports
    • Readability score report (Content Audit)
    • Usability and Accessibility report
    • Code Audit report

What is meant by Location?

The target location for the website for campaigns. The location can be differentiated by Country, State, and City.