How Small E-Commerce Brands Can Compete Through Better Accessibility

How Small E-Commerce Brands Can Compete Through Better Accessibility

For small e-commerce brands, the challenge of competing against the huge marketplaces and huge budgets of their larger competitors is an ongoing fight. However, one of the best ways to set themselves apart is through accessibility. An accessible online store does more...
How to Optimize Your Content to Maximize Engagement with Generative Engines

How to Optimize Your Content to Maximize Engagement with Generative Engines

Generative engines are the new way people search for answers. For businesses and brands that want to stay ahead, optimizing their content to improve engagement with generative engines is key. It is not simply enough to write well for humans. Businesses now need to...
The Hidden Risks of Ignoring WCAG & ADA Standards in Government, Finance, Universities, and Healthcare Websites

The Hidden Risks of Ignoring WCAG & ADA Standards in Government, Finance, Universities, and Healthcare Websites

For businesses starting out or newly trying to build a digital presence, website design with a focus on accessibility is typically at the bottom of the list. The wilful ignorance of the Web Content Accessibility Guidelines or the Americans with Disabilities Act can...
Why Enterprise SEO Is Every Web Developer’s Secret Weapon for Flawless Website Launches

Why Enterprise SEO Is Every Web Developer’s Secret Weapon for Flawless Website Launches

Website launches are a significant milestone for businesses, and also for web developers responsible for the website. The process of developing a website is complex, and even the best specialists use a strategic technical SEO checklist for web developers as a powerful...